When you submit your screenplay to a producer or director you’re going to need to submit a professional query letter before you send the full script. Please don’t take this post as gospel. There is more than one way to write a good query letter and my approach may not be for you. Hopefully it will give you a few ideas about how to write a good query letter but please also try and develop your own style and voice.
Keep in mind the main goal of what you’re trying to do. You’re trying to get the person who reads your query letter to request the full script. That’s really all there is to it. While this seems obvious always keep it in mind and if there’s something in the query letter that doesn’t serve that purpose cut it.
I like to open my query letter with a log line pitching my script. I’ll often include two log lines depending on where I’ve found the listing and what I think they might like. It seems like including two log lines increases my success rate quite a bit as the person might not like one story idea but might like the other. Unless the producer has requested scripts in a very specific genre I typically choose log lines for scripts in very different genres to mix it up a bit. In addition, quite often the producer will request both scripts. I’ve never tried including 3 log lines in one query letter, mainly because that seems like too much, but who knows, that might work even better. I should probably test it and see.
After the log lines I include a brief paragraph about my writing background. I list my writing credits, mention a script or two that is currently optioned. I feel like this will separate me from the pack a bit since many people don’t have any writing credits.
If you don’t have any credits you can list whatever credentials you have that are pertinent to the script you’re pitching. For instance if your script is a police drama and you were a cop mention that in your letter. It adds authenticity to your script and a producer will like that. If your script is a comedy and you’re currently a member of a local improv group mention that. The producer might be from the same area of the country as you and might have heard of the improv group (you never know) or they might have done a bit of improv themselves back in the day and really respect the talent and dedication it takes to be an active member of an improv group. Use whatever credits you have no matter how small they might be. Don’t underestimate yourself. Did you work as a journalist for a few years? That’s professional writing experience. Did you win an award in college for a short play you wrote? That’s worth mentioning. Did you earn an MFA? That might be impressive to a producer. There’s usually a reason why you wrote a script which gives you some extra credibility and you should think about that and try and tie that in with your writing credentials for the script you’re pitching. I expanded on this in my post What Should The Query Letter Say When You Have No Screenplay Credits?.
I then close the letter with a “thank you” and a link to my screenwriting website. If you don’t have a website, get one. This is a great way to post loglines and synopses for all your scripts. I’ve had many people read my query letter, not like either of the scripts I pitched, and then go to my website and request something else.
I’ve pasted an example of my query letter below.
Production Company Name
123 First Street
North Hollywood, CA 91007
Dear Director of Development;
I have two screenplays that I would like to submit to you for your consideration.
The Meaning Of High Art is the story of a struggling artist who finally manages to sell a few of his paintings, only they’re ones he did as a joke while drunk. It’s a Shavian look at what it takes to make it as an artist– talent, perseverance, even a little luck, but most importantly a shrewd business sense. (see full synopsis attached)
Irrefutable Evidence is a classic film noir about a quiet insurance man who falls for the wrong woman– a dead client’s wife, and finds himself trapped in a murderous web spun by his own limitations and inabilities. (see full synopsis attached)
I’m a produced screenwriter and have optioned many scripts over the last few years.
Man Overboard was produced in 2008 and is currently being submitted to film festivals nation wide. IMDB:http://www.imdb.com/title/tt1186829/
Reunion is an art house film that found distribution through various art house theatres including a run in many theatres across Europe. IMDB: http://www.imdb.com/title/tt0483314/
Dish Dogs starring Sean Astin, Matthew Lillard, Shannon Elizabeth, and Brian Dennehy was produced a few years ago and can be found in video stores across the country. IMDB: http://www.imdb.com/title/tt0132920/
Inheritance, a quarter-finalist in the Nicholl Fellowship, is under option with Crosstown Films with Antoni Stutz set to direct. Production is scheduled to begin shortly.
My website, www.ashleymeyers.com, has synopses for many of my other screenplays. If you like my writing style but the above mentioned scripts don’t quite fit your current needs check out my website and let me know if you’d like to read any of my other scripts.
Thank you for your time and consideration. Please let me know if you would like to read any of my scripts and I’ll get you a complete copy.
Ashley Scott Meyers
818-754-1234
yourname@gmail.com
If you print out your query letter for faxing or mailing use the MS Word Headers/Footers feature to add a header with your name and a footer with your complete contact information.
As you might have noticed from reading the query letter, I usually include a 1 page synopsis of the script along with this query letter. I’ll go into the basics of writing a synopsis in a future post.
Make sure you include contact information at the end of the letter, too, so it’s easy for the producer to either email you or call you. It used to be considered polite to include a self-addressed stamped postcard so that the producer could easily respond to you but I’ve phased that out over the years as it seems most people will just email you or call you to request the full script.
Always address your query letter to a specific person at the company. You can usually find this information where you found the address information. The HCD usually lists employee names with titles. Read my post Who Do You Address Your Screenplay Query Letter To? for more details.
I’ve heard of people who have written off-the wall zany query letters and had success with them. After all, you need to stand out from the crowd. However, this can backfire too. If you’re pitching a comedy and you try and make your query letter funny, and it’s not funny, no one is going to read the script. I’ve found that a straight-forward description of the characters and situations in a comedy script often gives the reader a sense of how funny the script might be without distracting them with jokes in the query letter.
Things you should avoid:
Do not beg. Avoid writing things like, “I know I have the talent, I just need somehow to give me a chance.” There’s the old saying “show me don’t tell me.” If you’re so talented let your writing speak for itself.
To not write about how great your script is. Avoid writing things like, “I’ve written a modern masterpiece that is destined to become one of the top box office hits of all time.” Again, let your writing do the talking.
Do not mention any names that you think would be perfect for your project. Avoid writing things like “I think Spielberg would be the perfect director and I have Tom Cruise in mind for the lead.” It’s unlikely that anyone reading your query letter has any connection to anyone you might mention. However, if you have a personal connection with name talent and they’ve agreed to help you with the project that is worth mentioning. But make sure it’s the truth because you will be called out on this.
Do not mention how much money you think you should make for the script. You’re trying to get people to read the script not negotiate a deal. It’s irrelevant at this stage.
Notice none of these “things to avoid” are in any way helping you get the producer to read your material. They’re all turnoffs and the only thing you’re trying to do with a query letter is get people to request the full script from you. Don’t write anything that doesn’t help you do that.
While these “things to avoid” may seem comical to some, I’ve worked for a few agents and production companies and have seen these sorts of letters and worse.
I read a piece of advice years ago about how to be treated like a professional when you haven’t actually sold or optioned anything. It went something like this: “if you act professional you’ll be treated like a professional.” It’s really that simple.
There are many small details to the query letter which I’ve written about in other posts. Check out the query letters tag which can be found here http://www.sellingyourscreenplay.com/tag/query-letters/ for more details about writing a professional query letter.
If you’re wondering how to find companies to send your query letter to check out my post Getting your screenplay to producers and production companies.
If you found this post useful and want to learn more about how to sell your screenplay please check out my book Selling Your Screenplay.
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Nice writing style. Looking forward to reading more from you.
Chris Moran
This gives a good example so I get the idea well. Have you considered or tried throwing out a question first in your pitch line, as is suggested by Ken Rotcop of Pitchmart? Like this one, “If you knew when you were going to die and had a wallop of money that you wanted to save for your self to come back to for a fast start next lifetime how would you do it? This script The Inheritance is based on a true story of just that.”
That’s a logline for one of my scripts, which I see happens to be about the same name as yours. You’ll have to change your title (just kidding). Also I see you recommend putting the logline (and treatment?) right on your site, which I would have thought lets the cat out of the bag. I suppose you are doing this anyway with tons of letters out and after all, you should be expected to have it copyrighted and/or WGA registered by then.
Have you used a “community” screenplay site like InkTip.com for promoting and selling your screenplays?
Robt.
WhoWouldWrite.blogspot.com
Robert;
I like your log line. I think the most important thing – which I think you’ve done – is to just make the story compelling in a sentence or two.
I don’t have a problem putting my log lines and 1 page treatment / synopsis online. My ideas usually aren’t very “high concept” so I’m not really giving too much away.
I have not used InkTip.com. I’ll check it out.
While I do have several writing credits for various publications and have optioned a script, I have worked in a variety of film industry jobs of significance (production, distribution, and marketing). Would it be advisable to mention these in the paragraph about my work as well as the writing credits? Your work here is terrific. Thanks for sharing it.
John Mitchell;
Depending on the jobs you held it might be worth mentioning. For instance if you’ve worked in marketing and distribution it might add some relevance to your query in that you can tell people that you understand how to sell a movie and what makes a commercial film. Someone who’s worked in film marketing certainly might have that background and it might add something to your query. But I wouldn’t just mention stuff for the sake of mentioning it. Try and find an angle for your background which adds to the overall pitch.
Ashley
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